The Challenge
Are you ready to explore your city in style? Fox Guide offers the best touring solution for all your curious needs! Fox Guide is a new touring company that aims to help tourists explore and enjoy the very best that South Africa and Cape Town in particular has to offer. But what is the reason behind their name? Why the fox you may ask? Well, the fox is a very playful, friendly, and curious animal. They are also the best hunters - likened to a guided missile, harnessing the earth's magnetic field to hunt.
My Role
As the Lead Designer, I was tasked with designing a logo that combined their mascot of choice with the line of work they do. Taking into consideration all the characteristics of a fox, I determined that it would be fun to play around with the idea of the fox as a guided missile or marker.
The Result
The end result was a logo that features a combination of a fox and map marker to create the best design that fits perfectly with the business model and theme of the company.
Shop Sign
T-Shirt Print
Bag Print
Business Cards
Access Tags
If you’re in need of design assistance, A+ is always on the lookout for exciting new opportunities. Drop me a line, let’s get together to ideate and create.
Email me at abbytruebody@gmail.com or fill out the form below.
